Paxx: I probably am, yeah, but with support for such things as com objects, VBSCript, JScript and (Eventually, according to SD,) C# and XAML - /EVEN THOUGH/ it is meant as desktop ehancement software, it could be used ideally, for much, much more.
Frogboy (I do believe it was him,) already said they made a slideshow .exe with it - so even if it wasn't /meant/ was that originally, it's shown it's quite capable at it. As soon as you put robust scripting support into something, it becomes harder and harder to say "Oh, it's just for 'x'." Especially if it can make .exe's.
Karb0n: Actually, that /is/ pretty much all that demoshield does. You give it the content you want/need using scripts/widgets/etc. and it makes an .exe for you.
A lot of companies who buy Macromedia Flash also sometimes buy it for specific reasons only. It wasn't the best example, perhaps - but there -are- people who buy Flash with doing say, a tutorial, or demo, in mind, who never even touch its other capabilities. It balances out - Desktop X has that whole 'desktop enhancement' capability too.
(I could argue your last point too - because if Photoshop's zoom feature had feature 'x' and I /needed/ that feature, than the cost of Photoshop would be easily justified, if PSP didn't support it. Hell, I /did/ buy Photoshop, as a home user mind you, over PSP simply because it's the one I'm most comfortable with.)